
Dubai, UAE, May 2025: Apparel Group, a global fashion and lifestyle retail conglormerate, is proud to announce its strategic participation in the highly anticipated Dubai 3-Day Super Sale, running from 30 May to 1 June 2025. In collaboration with Dubai Festivals and Retail Establishment (DFRE), Apparel Group will offer unmissable discounts of up to 80% across more than 20 of its leading brands, making it a key driver of this major citywide retail event.
Timed perfectly ahead of the Eid holiday and summer season, the 3-Day Super Sale represents a powerful retail moment, inviting shoppers to enjoy curated deals across apparel, footwear, beauty, and lifestyle.
Neeraj Teckchandani, CEO of Apparel Group, stated: “As a regional leader in retail, Apparel Group is proud to power major shopping moments like the 3-Day Super Sale. Our participation across key brands reinforces our strategic commitment to delivering exceptional value, driving footfall, and creating accessible fashion experiences across the region’s most-loved names. This campaign also aligns with our broader mission to support Dubai’s retail vision as a global destination for innovation and shopping excellence.”
The Dubai 3-Day Super Sale is one of the anchor events in the Dubai Retail Calendar, curated to stimulate seasonal demand, enhance customer engagement, and amplify the emirate’s global positioning as a year-round retail and tourism destination.
With customers preparing for Eid and summer travel, Apparel Group invites shoppers to explore exclusive collections and unmatched deals—available in-store across all major malls from 30 May to 1 June, 2025.
Participating Apparel Group Brands & Offers Include:
1. Ardene – Flat 40% off everything
2. Beverly Hills Polo Club – Flat 40% off (T&C apply)
3. Clinique – Up to 50% off
4. Crocs – 30% off on selected styles
5. Dune London – 25%–40% off select lines
6. F5 Global – 30%–70% off select items
7. Forest Essentials – 25% off select items
8. Forever New – 30% off select styles
9. Hackett London – Flat 30% off everything
10. Hush Puppies – Flat 40% off select lines
11. Inglot – 30% off everything
12. Koton – 40% off (T&C apply)
13. La Vie en Rose – Flat 40% off selected items
14. LC Waikiki – Flat 30% off everything
15. Levi’s – Flat 25% off select lines
16. Martha Stewart – 25% off select home pieces
17. MLB – Flat 50% off selected items
18. Naturalizer – Flat 40% off select styles
19. Nine West – Flat 50% off selected lines
20. Nysaa – Up to 70% off across beauty
21. R&B – Flat 30% off everything
22. Rituals – 25%–50% off select products
23. TOMS – Flat 40% off select lines
24. Steve Madden – 30% off on selected items
25. Aldo – Flat 40% off on Everything
26. Aldo Accessories – Flat 40% off on Everything
27. Calvin Klein – Flat 40% off select lines
28. Tommy Hilfiger – Flat 40% off select lines
29. Call It Spring – Flat 50% off select lines
Neeraj Teckchandani, CEO of Apparel Group, stated: “As a regional leader in retail, Apparel Group is proud to power major shopping moments like the 3-Day Super Sale. Our participation across key brands reinforces our strategic commitment to delivering exceptional value, driving footfall, and creating accessible fashion experiences across the region’s most-loved names. This campaign also aligns with our broader mission to support Dubai’s retail vision as a global destination for innovation and shopping excellence.”
The Dubai 3-Day Super Sale is one of the anchor events in the Dubai Retail Calendar, curated to stimulate seasonal demand, enhance customer engagement, and amplify the emirate’s global positioning as a year-round retail and tourism destination.
With customers preparing for Eid and summer travel, Apparel Group invites shoppers to explore exclusive collections and unmatched deals—available in-store across all major malls from 30 May to 1 June, 2025.
About Apparel Group:
Apparel Group is a global fashion and lifestyle retail conglomerate based in Dubai, UAE, with a growing network of 2,300+ stores and a diverse portfolio of 85+ international brands across 14 countries. The Group has established a strong presence in the GCC—Bahrain, Saudi Arabia, Kuwait, Qatar, and Oman—and continues to expand across key markets including India, Southeast Asia, South Africa, and Egypt. Offering an integrated omni-channel experience, Apparel Group represents global names such as Tommy Hilfiger, Skechers, ALDO, Charles & Keith, and Tim Hortons. Its sustained growth is driven by a multicultural workforce of 27,000+ and steered under the leadership of its founders, Sima Ganwani Ved and Nilesh Ved.