Dubai, UAE: Apparel Group, the global fashion and lifestyle retail conglomerate, marks the Dubai Shopping Festival with a season of compelling offers across its diverse portfolio of international fashion, footwear, beauty, and lifestyle brands, reaffirming its commitment to delivering exceptional value and rewarding shopping experiences across the UAE.
From 5 December to 11 January, Apparel Group brands offer discounts ranging from 25% to 75%, giving shoppers extended access to seasonal savings ahead of the peak festive period and throughout the official Dubai Shopping Festival calendar.
Participating brands include Rituals, F5, Levi’s, Hackett London, Beverly Hills Polo Club, LC Waikiki, La Vie en Rose, New Yorker, Martha Stewart, Sur La Table, Koton, Barbour, R&B, Ardene, Clinique, Off Price, BBZ, Aldo, Aldo Accessories, Skechers and Call It Spring, available across key malls and retail destinations in the UAE.
As Dubai welcomes one of its most anticipated retail and entertainment events, Apparel Group continues to support the spirit of the festival by enabling its brands to engage consumers earlier, while remaining fully aligned with the wider citywide celebrations.
The extended promotional period reflects Apparel Group’s customer first approach, offering shoppers greater flexibility, wider choice, and access to world class brands during one of the most vibrant shopping seasons of the year.
Speaking on the occasion, Neeraj Teckchandani, CEO of Apparel Group, said, “Dubai Shopping Festival represents much more than retail. It is a celebration of the city’s energy, diversity, and global appeal. At Apparel Group, we play an active role in this season by offering our customers greater value, broader choice, and memorable experiences across our brands, while continuing to support Dubai’s position as a world leading shopping destination.”
With a strong presence across leading malls and retail destinations nationwide, Apparel Group’s participation in Dubai Shopping Festival reinforces its role as a trusted retail partner, connecting global brands with regional consumers through consistent service, innovation, and scale.
Shoppers can explore Dubai Shopping Festival offers across Apparel Group brands in store and online, with new promotions and experiences introduced throughout the season.
About Apparel Group:
Apparel Group is a multibillion dollar conglomerate since 1996 based in Dubai, UAE, with a growing network of 2,500+ stores and a diverse portfolio of 85+ international brands across 14 countries. The Group has established a strong presence in the GCC—Bahrain, Saudi Arabia, Kuwait, Qatar, and Oman—and continues to expand across key markets including India, Southeast Asia, South Africa, and Egypt. Offering an integrated omni-channel experience, Apparel Group represents global names such
as Tommy Hilfiger, Skechers, ALDO, Charles & Keith, and Tim Hortons. Its sustained growth is driven by a multicultural workforce of 27,000+ and steered under the leadership of its founders, Sima Ganwani Ved and Nilesh Ved.
